The co-operation with MAGGY’S is one of those unique collaborations where two souls meet.
This brand process started with an intensive brand identity scan. The out come of this scan has been developed into a blue print for all work; strategically and operational. From company set-up to team empowerment, from buying plans to events, from social media to communication tools and store design. All in which we constantly keep in mind that we are creating MAGGY’S as a brand, telling MAGGY’S brand story.
eyeAm had the challenge to re-work the existing base of the store into a new brand concept. The challenge was that we had to use all the old furniture pieces and needed to mix them with the new designed and produced presentation and communication furniture & tools. By training and collaboration with the team we developed together a total new brand handwriting to inspire and to share with the customers. As a whole, we have a unique brand story created: ‘MAGGY’S for You!.
It was a great joy to work with Maggy and her loving team!